Michigan-Rooted Youth Cycling Advocacy

Where Potential
Meets Purpose.

Fresh Coast Cycling champions youth cycling by building awareness, strengthening community, and creating more opportunities for young riders.

Join the Movement Discover Fresh Coast

Driven by Our Community Champions

Fresh Coast Bike & Ski Great Lakes Trail Alliance Lakeshore Cycling Club Northern Michigan Orthopedics Copper Harbor Outfitters Traverse Community Foundation Motor City Velodrome

Coach talking with a rider before a race

Potential + Purpose

Every rider has potential. Every community gives it purpose.

Fresh Coast isn't only concerned with who's fastest or who wins. We believe potential is what a young rider brings to the bike — and purpose is what happens when parents, coaches, teams, shops, and neighbors choose to invest in that rider.

Read Our Purpose

Rider Spotlight

Meet Maya, 12 — Traverse City

"I love the feeling right before a race starts — my hands are shaking, but in a good way. My coach always tells me it's not about being the fastest, it's about finishing what you started."

A bike can change what a kid believes about themselves.

Cycling builds confidence, resilience, and belonging — but only when kids have a place to start, someone to believe in them, and a community that shows up.

1 in 3

Michigan kids don't have easy access to organized youth cycling

Counties across Michigan Fresh Coast hopes to reach

Disciplines kids can discover — MTB, road, track, BMX, cyclocross & rec riding

100%

Of riders welcome, regardless of who finishes first

Meet the Riders

Every kid on a bike has a story worth telling.

Portrait — Elijah, 14, BMX

Elijah, 14 — Grand Rapids

BMX

"BMX taught me that falling isn't the end of the run."

Portrait — Priya, 10, Recreational Trail Riding

Priya, 10 — Marquette

Trail Riding

"My favorite part is riding with my dad after school."

Portrait — Jonah, 16, Road & Track

Jonah, 16 — Ann Arbor

Road & Track

"My team feels more like family than a race squad."

Meet More Riders

Find Your Ride

Michigan is full of opportunities to ride. We'll help you find yours.

MTB teams, BMX tracks, road clubs, cyclocross programs, skills clinics, and community rides — search by location, age, and discipline to find where your rider belongs.

Search Opportunities

Map moment — kids loading bikes before a group ride

It Takes a Community